The role of networks in making decisions
People are
linked together in networks. Networks
are held together by relationships, sometimes the links are strong and other
times the links are weak, non-existent or detrimental. Relationships act as pipelines for
information, fact, opinion, beliefs, and judgements. The quality of any information passed along
is less important than the fact the information gets passed along in the first
place and believed. Our networks are
instrumental in the decisions that we make both on a personal level and on a professional
level. And because networks play such an
important role in decision making, so do our relationships. Understanding what relationships are and how
they work will help us to better understand decisions that have been made or
are going to be made.
Understand the complicated
This blog
sets out to be of interest to those people who have to work in environments
where complicated decisions are taken: complex sales, international account and
project management, journalists, people interested in politics, jobseekers,
etc. It’s also, we hope, going to
satisfy the curious who’d just like to know a bit more about how their own
relationships work, without a particular goal in mind.
Broadly
speaking we will look at relationships using the following lenses:
·
Relationships
as the glue for networking
·
Analyzing
relationships to understand large groups of people
·
How
relationships drive (or hinder) decision making
·
The
difference between the person, their relationships and the roles they play
·
The
role of social networks in relationship management
·
How,
as human beings, we keep track of this information
·
How,
as technology users, we can be assisted in keeping track of this information
·
And
no doubt other topics will present themselves or get introduced along the way
If you’d
like to have one of your articles referenced or posted here, please don’t
hesitate to get in touch.
Cate Farrall
Cate Farrall
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